Increase Web Sales by Modifying Your Sales Funnel

Customizing your sales funnel is the way to go if you want to increase online sales quickly. Now of course there are a lot of various formats and examples of sales funnels so for the sake of simpleness, we'll specify a sales funnel as any necessary step or action that a visitor must take in order to complete a conversion. If you had an easy squeeze page, then your sales funnel would simply be the AdWords or Facebook ad that drove traffic to the capture page plus all of the needed fields in your "Sign Up Box", such as Name, Email, Phone, and so on. If you have an online fitness center membership website, then your sales funnel may be: AdWords Advertisement, Landing Page, Indication Up/Registration Page, and Shopping Cart. But while the formats of the sales funnel may differ, the indicate keep in mind is that by customizing this funnel, you can quickly increase online sales and boost profits.

The easy truth is that even if we concede that 1/2 of all the Name/Email potential customers were totally worthless to our real objective of producing a sale, a targeted email project might still net you the very same Phone, Address, and Site URL info you wanted to begin with. The point is, the "list" still has great value and modifying your sales funnel to increase preliminary opt-ins will eventually increase online sales, even if even more down the roadway.

Now let's take a look at a more conventional site with the following sales funnel:

AdWords or Facebook Advertisements

Landing Page

Pre-Order/Pricing Page

Shopping Cart

How do we increase online sales by customizing this sales funnel? Well, the Pre-Order or Prices Page is ultimately costing this website owner conversions because if the prospect was interested enough in the service or product to click a link to get to the Pre-Order page, then making them leap through another hoop to really buy is just losing visitors. If possible, use a shopping cart platform like Infusionsoft that permits you to customize and add text to the shopping cart where you can then put the Product Description, Guarantee, and other Deal Information all on one page. This way, if the landing page is enticing potential customers to reach the next step of the funnel to learn rates, they can buy right then and there without clicking another link. When carried out effectively and that's large profit for your online business, simply getting rid of that unnecessary step can increase online sales by 20-30%!

Without concern, modifying your sales funnel sales funnel consultant can considerably increase online sales, decrease customer acquisition expenses, and ultimately boost profits. I extremely recommend utilizing website split testing to try out different setups and closely track results so you can rapidly determine the very best setup of your sales funnel for maximum conversions.


If you desire to increase online sales rapidly, then modifying your sales funnel is the way to go. Now of course there are a lot of various formats and examples of sales funnels so for the sake of simplicity, we'll specify a sales funnel as any required step or action that a visitor should take in order to complete a conversion. While the formats of the sales funnel might differ, the point to keep in mind is that by modifying this funnel, you can rapidly increase online sales and improve profits.

The point is, the "list" still has excellent worth and modifying your sales funnel to increase preliminary opt-ins will ultimately increase online sales, even if further down the roadway.

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